01 / THE STARTING POINT
The business challenge
Movement restrictions disrupted sales activity and reduced visibility across a telecom provider’s retail network. Managers needed to understand performance without waiting for manual consolidation.
02 / THE RESPONSE
Connecting the pieces
The solution brought SAP and scratch-card information into automated pipelines, with streaming data and Tableau dashboards supporting sales monitoring. Views connected channel activity with targets and distribution decisions.
03 / THE DIFFERENCE
What changed
Sales teams gained more timely insight into channel and regional performance, helping them identify gaps and respond as trading conditions changed.